Amazon Affiliate Marketing
You must have heard so much
exaggeration about how much money you can make doing affiliate
marketing. Or, might have set up a site with the aim of making money
from affiliate marketing and might have spent money buying a domain,
paid for hosting, employed the services of a web designer to design your
site only to find out the money made isn’t enough to cover your
capital. Well, maybe you haven’t tried the right affiliate
program. There’s a way to make money from the affiliate marketing Amazon
program. Yes, Amazon affiliate marketing which is known as the Amazon
Associates program. Before we talk about how you can make money from
this Amazon affiliate marketing program, we will take a look at its
brief history.
What is the Amazon Associates program all about?
Amazon Associates is one of the
first set of affiliate marketing programs which was launched in 1996.
This program has a track record of over 12 years of developing solutions
for helping website owners, developers and sellers on Amazon make money
by advertising tons of used and new products from amazon.com and its
subsidiaries like SmallParts.com and Endless.com. Bloggers and website
owners that are associates create links for customers to click on to
enable them to earn referral fees. The Amazon Affiliate program is free
to join and very easy to use!
You can earn up to 10% referral
fees if you provide customers the confidence of purchasing product via a
referral link to a trusted site of yours and when they make the
purchase, you get your commission.
Another cool side is that you get
up to 15% referral fee if you are promoting certain products like
gadgets. What you need to do basically is to write a review on the
gadget and provide an Amazon affiliate marketing link. Anyone who clicks
on this link and purchases the item would automatically earn you your
commission.
Your geographical location is also a
determining factor for your target market. For instance, if you are in
the U.S., then automatically your target audience would be the U.S.
market and you should sign up for the US Amazon associate program. On
the other hand, if you are in India, you would want to sign up for
Amazon affiliate India.
How to make Money from Amazon Affiliate Marketing
There are various things that you need to do and know if you are serious about making money from Amazon Affiliate Marketing.
Below, we shall look at how to beat the odds in Amazon Affiliate program and how you can increase your sales after making money:
1.) Learn some basic HTML of you have no knowledge about it
To reduce your costs, you need to
learn some basic HTML. It doesn’t matter if the site is basically laid
down for you, it is important to know how images are inserted, creating
of hyperlinks and some text formatting.
2.) Choose your topic
Since you are going to do a lot of
product reviews and recommendations, you are going to have to pick a
topic that you have the passion for or something you have a wide
knowledge of. If your passion is not within that topic, then you are
likely to lose interest eventually. Therefore, it is pertinent to choose
something of your interest.
3.) Pick a domain name
It doesn’t really have to be clever
but keyword rich. Take time to think of how people will find your
website. You should think of a suitable name that people would search
for in the search engines.
4.) Register the domain name you pick
If you aren’t technically inclined,
you can register your domain name at the same site you set up your
hosting to make it easier for you. However, if you want to save some
money, you can choose a lower-cost provider. This shouldn’t be a big
deal using one or two sites but might be a big deal for up to ten or
twenty. Domain companies like GoDaddy.com have great domain management
tools are very affordable charging less than $10 yearly.
5.) Set up web hosting for your site
This is the part where people make
mistakes the most. You don’t need to spend up to $10 per month for web
hosting. There are companies that charge as low as $4 per month with
unlimited domains which mean you can run more than one sites in this
same package.
6.) Install a blog software
This gives your site the structure
it needs and makes it easy for posting new content. WordPress is the
best option because it is easy to install and use, it is an open source
and very powerful. All you need to do is download it and follow what is
said in the instructions.
7.) Make it look good
This is one thing that makes
WordPress stand out from the rest. There are various templates available
that could give your blog/site a unique look.
8.) Set categories up
You are allowed to create
sub-categories on most blog software so you can organize your entries.
Visitors use this to narrow down their search on their interests.
9.) Go to Amazon.com and sign up as an associate
There’s no difficulty in in getting
started with Amazon Affiliate Marketing. All you need to do is go to
amazon.com and click on the Join Associates button and the page’s
bottom. By now, your site should have been set up at the basic stage, at
least even if there is no content yet because they will manually review
the site before it gets approved.
10.) Create blog posting links/bookmarks
There are two important links you
need to make it easy. The first is the blog posting link which is at the
bottom of the posting page of the blog software written as
“bookmarklet”. Click on the link while holding down the mouse and drag
it up to your Links toolbar on the browser you are using. This makes it
possible to use a mouse click to blog a product.
11.) Create the Amazon Build-a-Link bookmark/link
This makes it easy to build the
link with affiliate ID built in. You need to log in to Associates
Central and on the left navigation sidebar, go to Build-A-link, and
below Static Links, look for Individual Items. Click on this link and
drag it onto your Favorites menu or Links toolbar.
12.) Build your first link
Log in to your Amazon Associates
accounts and look for the product you intend to review then use Site
Stripe (that is the gray stripe at the top of the screen you see when
you log in) to get your personalized link to the item. There are also a
wide variety of options for creating banners and links.
13.) Blog your review
Once you are done writing your
review, the next thing is to post it live by clicking on your blog
posting the link (on WordPress you will see it as the Press It! Icon).
You will see two pieces of link code on the posting form if it is
WordPress you are using. The first one ends with “Associates
Build-A-Link></a>”. Delete all through that point. The other
part is a link to the product having your Amazon Associate built in. So,
go ahead and write your product review, select the most appropriate
categories for it then click on Publish.
14.) Build out your site
Before promoting your site, you
would want to make sure there is a good amount of content there. You
need to write several product reviews with 2-3 in each category created.
You might also need to make categories for news, articles, commentary
and others about the topic. The more the content on your site, the
better. The amazing thing about all this is that as you writing all
this, the search engines automatically are getting notified, if you
turned the notifications on, mentioned earlier.
15.) Promote your site
The most efficient free way to go
about this is to let other bloggers who write similar topics know about
yours, and you can also participate in online communities and discussion
forums where you can discuss your topic with other people.
Useful Tips to Get You Started
- It is important for you to learn some basic HTML as well as basic concepts pertaining to running a website. It’s not really tedious to understand and within a short period, you will have a grasp of it. Relying on purchased software might backfire because it might not give you what you really need and when things go wrong you will end up spending more than you ought to. Take time to learn these things and you won’t regret it.
- If you are a music lover, it would be a good idea to promote it over books and even other products. All you need to do is listen to clips of a full album within a short period, say 10 minutes, get a good feel of it without you purchasing it and do a short review. If there is another niche you are passionate about, make sure you get a unique discovery about it. Of course, there are hundreds of thousands of reviews about these products all over the web but you need to make yours more unique to attract people to your site.
- If you want to make even more money, sign up for Google AdSense. Although, it might not make too much income but it’s worth it since it is free to sign up and doesn’t require anything to maintain.
- Set good expectations for your earnings. Since you must have invested $20 and you are going to make 5% per product, it means you need to sell $400 worth of products to make your investment back. If you want to make $20 per hour, what you write on must generate $400 worth of product purchased.
How to increase sales in Amazon Affiliate Marketing
(1.) Post links regularly to optimize your earnings
This requires you to discover
creative ways you can incorporate product recommendations into your
posts on your blog while still creating the impression that you are
offering your readers expertise on the subject.
It should be noted that the links to the affiliate program Amazon provides
are active for 24 hours after it is clicked by a potential buyer
meaning that they expire after 24 hours with fresh links providing the
opportunity to earn money.
(2.) Build links for several kinds of products over time
You get paid an advertising fee by
Amazon on the whole purchase made and not just the product advertised.
This means you need to make sure people use their link on Amazon so they
can make the full purchase they wanted to make using your referral
link.
(3.) You can use your referral link to send information via email or to family members
You earn commission on anybody’s
purchase, except yours, if they use your referral link within 24 hours.
One tip here is that you can trade referral links with family members
and friends and use their link to make your own purchases and ask them
to do the same so there can be sharing of the spoils. This might not be
the major way to make money in the affiliate program Amazon runs, but it
can help your commission structure.
(4.) Add widgets to your site
There are widgets and online stores
of the Amazon Associates program that can be added to your website
templates. Make sure you list various recommended products in your
sidebar.
(5.) Promote products worth $100 and above
Products that are higher in price would give you a higher commission. Therefore make sure you recommend such products.
(6.) Use lists
Make a recommendation list monthly on a new topic because they are valuable to your readers and potential customers.
(7.) Use Amazon Associate links to post seasonal content
Obviously, around Christmas period,
people tend to buy more, therefore, post recommended products before
this period to take advantage of sales that will go on on Amazon
affiliate marketing. It is better to start creating a seasonal schedule
for your blog posts early enough. There are several holidays, so you can
plan ahead of them to make more sales and earn your commission.
(8.) Optimize your website or blog
Run an SEO analysis on your site to know what adjustments to make in order to improve its coverage.
Amazon Affiliate Marketing is a very good way to make money
if you are serious about it. With the necessary knowledge, skills,
dedication and right attitude, you are bound to make such money in no
time!
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